Welcome to Revenue Proven

Revenue Proven is a B2B attribution platform that bridges the gap between LinkedIn Ads and your CRM. This guide explains what the product does and what you can accomplish in your first week.

What Revenue Proven does

The platform pulls company-level engagement data from LinkedIn Ads across five lookback windows (7, 30, 60, 90, and 180 days), then matches those engaged companies to accounts and deals in your CRM. The result is an attribution layer that shows influenced pipeline and influenced revenue at the account level.

• See which companies engaged with your LinkedIn Ads campaigns before they became pipeline.
• Measure influenced pipeline and influenced revenue across every lookback window.
• Browse the full customer journey timeline for any matched account.
• Run audience forecasts, schedule email reports, and launch ad campaigns from a single workspace.

Key surfaces in the dashboard

Company Insights shows your matched accounts sorted by engagement. Campaign Analytics shows performance at the campaign and creative level. Media Planning lets you forecast reach and spend before launching. Audience Explorer helps you understand the demographic breakdown of any targeting criteria.

Next steps

Start by connecting your LinkedIn Ads account and at least one CRM integration. Once connected, Revenue Proven will run its first sync automatically. Most users see their first attribution data within 30 to 60 minutes.