Using the date range filter
The unified date range selector controls which lookback window is applied across Company Insights, Campaign Analytics, and other dashboard pages simultaneously.
The date range selector appears at the top of most dashboard pages and controls the window of data shown across all charts and tables on that page.
Preset windows and custom ranges
Revenue Proven offers five preset lookback windows that align with the data Revenue Proven syncs from LinkedIn: Last 7 days, Last 30 days, Last 60 days, Last 90 days, and Last 180 days. You can also pick a custom date range using the calendar picker, though custom ranges outside the 180-day window will not include LinkedIn engagement data outside of what has been synced.
- Last 7 days is best for reviewing this week's hot accounts and recent campaign activity.
- Last 30 days is the default and works well for monthly reporting.
- Last 90 days gives a broader view of pipeline influence over a quarter.
- Last 180 days is useful for longer B2B sales cycles where deals take months to progress.
- Your selected range persists across page navigation within a session.
How the date range affects attribution
Changing the date range changes which deals are counted as influenced. A deal is influenced if the associated company had at least one LinkedIn impression during the selected window. Shorter windows show only recent influence; longer windows capture accounts that engaged weeks or months before a deal moved.
Next steps
Experiment with different windows on Company Insights to see how your pipeline coverage changes. A large drop between 90 and 30 days often indicates that LinkedIn is playing a top-of-funnel role with longer consideration periods.